What kind of media institution might distribute your media product and why?
Distribution of film is the process of the film getting known and seen, big film company have lots of different ways of distribution, this is done so people have knowledge of the film, and so they go see them.
There are plenty of places you can market your film, for example you could advertise your film on youtube on adverts which are played before the video you are watching, also it can be advertised in magazines, TV, billboards and the web, also films will put in things which have something to do with the audience they are making the film for, such as a comedy film been advertised on a comedy channel or before a comedy TV show, so distribution is all about the film getting seen and into cinema and then onto DVD and Internet streaming such as Lovefilm.co.uk.
When it comes to distributing our film we will use youtube to distribute it, because our film would not be a high budget film, but putting it on youtube isn't that bad because it can be seen for free in any place with internet access, this means loads of people can see it and this means it could be directly linked from adverts and this means people can find it really easy, also it can be shared on facebook and it can spread by family and friends, and then it might become popular, and this will only lead to more views because it might be on youtube's top rated.
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